A full integrated campaign done by me and my favorite copywriter (actual Wunderman Portugal Creative Director) to a Home services web portal. We've done everthing, naming, logo, launcing canpaign, follow up campaign...the works.
At the link bellow you can see a couple of the TV spots. A nice idea with an overdone production and a poorly detail thinking that,for me it ruined it. The concept was that WITH HOME SWEET HOME, TO SOLVE ALL THE DAY TO DAY PROBLEMS, YOU JUST NEED A FINGER...
http://www.youtube.com/view_play_list?p=BE05F03B5E287D9E
Bad day at the office!
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